Revamping AB Medical’s e-commerce platform with a modernized design, improved ERP efficiency for prescription products, and creating a unique integration with the national prescription center to deliver personalized, family-friendly healthcare management online.
Consulting / Development / Design / Data migration / Online store development
Codelight
WordPress / WooCommerce
AB Medical engaged us to enhance their e-commerce platform, which previously required manual handling for prescription management and personalized pricing. With over 20 product groups and representation for more than 40 brands, AB Medical needed a site that could efficiently manage complex customer requirements while offering a modern, intuitive shopping experience. We focused on revitalizing the website’s design and improving the overall user experience, ensuring a streamlined and visually appealing interface. Additionally, the existing ERP integration with SAF was optimized, especially to handle prescription products more efficiently.
A key component of this upgrade was implementing logic that connects the website to the national prescription center, something almost no one else on the market offers. This integration enables users to log in and access their personalized prescription details, which are automatically updated and displayed on their accounts. Based on individual prescriptions, users now see custom pricing tailored to their needs, enhancing the purchasing experience. Parents also have the ability to view and manage prescriptions for their children, making the site a comprehensive resource for family healthcare needs. This transformation empowered AB Medical to serve its customers better, providing a seamless and user-centered online experience.
